Ad Serving

MOJO SEM

Intelligently manage paid search campaigns

Key Features

Consolidated Interface	Single UI for creating, managing, and monitoring your paid search campaigns.
Comprehensive Workbook	Allows bulk updates across campaigns and across search engines.
Automatic Scheduling	Setup schedules to automatically launch and end promotional campaigns by date and by day-part.
Keyword Suggestions	Keyword suggestions tool generates ideas for new keywords to include in your campaigns.
Automatic Tracking URLs	Automated tracking URLs means confidence in reporting data and time savings.
Comprehensive Reporting	Detailed reports on keywords and creatives from impressions and clicks to conversions and revenue.
User Query Reporting	User query reports give insight into search strings entered by your customers.
Automated Reporting	Automate your bid strategies towards your CPA, ROAS, and POS goals.
Workbook Upload	Save time by updating keyword bids and configurations directly in csv reports and upload it as a workbook.
Automated Bidding Rules	Keyword suggestions tool generates ideas for new keywords to include in your campaigns.
Optimization Goals	Apply multiple optimization goals to the return of maximize every keyword.
Cross-campaign Optimization	Setup bid optimization to update bids across entire campaigns or fine-tune them to update individual keywords only.
Unlimited Keywords	Scale your campaigns to include millions of keywords with MOJO SEM.
Integrated, Cross-channel Platform	Integrated platform for managing all your online media channels in addition to search.
De-duplication	MOJO SEM automatically de-duplicates conversion across channels as you expand your online campaigns to other channels.
Path to Conversion	Analytics such as Path to Conversion and Cross Channel Influence and Analysis to gain insights among cross-channel performance.